ONE Fighting Championship™ and True Fitness Form Partnership
26 March 2012 – Singapore: ONE Fighting Championship™ (ONE FC) is excited to have signed a partnership with True Fitness. True Fitness is one of Asia’s largest fitness and wellness corporations offering its members state-of-the-art fitness facilities and a variety of classes ranging from core strengthening and yoga to high intensity body combat. True Fitness is at the forefront of developing the fitness experience for the Asian consumer. The partnership between True Fitness and ONE FC brings together two premium brands that represent fitness and athletic excellence.
CEO of the True Group, Mr Patrick Wee said, “True Fitness is a leader in the fitness and wellness industry, while ONE Fighting Championship™ is at the forefront of the Asian MMA industry. The target consumers that True Fitness reaches out to, understand the importance of health and fitness and are able to identify with the level of athleticism that ONE FC fighters possess. Our brand partnership brings together two industry leaders, and the potential of what can be achieved is immeasurable.”
CEO and owner of ONE Fighting Championship™, Victor Cui said, “True Fitness has a reputation as one of Asia’s leading fitness gyms. They are a premium fully state-of-the-art fitness facility gym brand and I am honored to have ONE FC working in partnership with them!” Tickets for the show in Singapore are on sale via www.SISTIC.com.sg.
About ONE Fighting Championship™
Headquartered in Singapore, ONE Fighting Championship™ (http://www.onefc.com) is Asia's largest mixed martial arts organization. ONE Fighting Championship™ hosts the best Asian mixed martial artists and world champions on the largest media broadcast in Asia. ONE Fighting Championship™ has partnered with ESPN STAR Sports, the number one leader in sports content, for an unprecedented 10-year cable television deal with a coverage that spans across 24 countries in Asia.